Google to add 'news feed' to website and app
Google is adding a individualised Facebook-style news feed to its homepage - Google.com -to show users content they'll have an interest in before they search.
It will show news stories, features, videos and music chosen on the premise of previous searches by a similar user.
Users also will be able to click a "follow" button on search results to feature topics of interest to their feed.
One analyst same the move would facilitate Google contend with rivals.
"Google incorporates a robust incentive to form search as helpful as doable," sameMattia Littunen, a senior analysis analyst at Enders Analysis.
"Facebook's news feed is one amongst its main rivals. it's competitive with alternativeways in which of accessing content."
Google news feedImage copyrightGOOGLE
Image caption
People are able to "follow" search topics to examine them within the news feed
Google has been trialling a less complicated version of its news enclose its smartphone app since Gregorian calendar month, and its full news feed are supplementary to its smartphone apps within the USA initial.
But the corporate has currently confirmed it intends to feature the feature to Google.com too.
Google is thought for its thin homepage, which, although largely white area, has, peranalytics firm Alexa net, become the world's most-visited web site.
The feed can embody news stories from a spread of publishers, to avoid the questionable filter bubble result, wherever individuals follow solely content aligned with their pre-existing purpose of read.
"To give data from various views, news stories could have multiple viewpoints from a spread of sources... and, once obtainable, you will be able to truth check," the corporate same during a journal post.
The search big already offers some context-based data in its smartphone search app within the type of Google currently cards, however interrupted its individualisedhomepage service iGoogle in 2013.
Items within the new individualised feed is broached or clicked to launch a Google seek for additional data.
"Search ads ar additional remunerative than in-feed ads love Facebook's," samemister Littunen.
"Google's business is predicated on marketing advertising, therefore this offers them additional contact points with customers."
The company didn't discover whether or not it'd insert advertisements or sponsored posts into the feed, however mister Littunen prompt the main focus of the service was to form Google additional helpful and drive users to its alternative services.
"Google incorporates a future project of anticipating user wants. it is a move to formcertain individuals are not going elsewhere for data," he told the BBC.
It will show news stories, features, videos and music chosen on the premise of previous searches by a similar user.
Users also will be able to click a "follow" button on search results to feature topics of interest to their feed.
One analyst same the move would facilitate Google contend with rivals.
"Google incorporates a robust incentive to form search as helpful as doable," sameMattia Littunen, a senior analysis analyst at Enders Analysis.
"Facebook's news feed is one amongst its main rivals. it's competitive with alternativeways in which of accessing content."
Google news feedImage copyrightGOOGLE
Image caption
People are able to "follow" search topics to examine them within the news feed
Google has been trialling a less complicated version of its news enclose its smartphone app since Gregorian calendar month, and its full news feed are supplementary to its smartphone apps within the USA initial.
But the corporate has currently confirmed it intends to feature the feature to Google.com too.
Google is thought for its thin homepage, which, although largely white area, has, peranalytics firm Alexa net, become the world's most-visited web site.
The feed can embody news stories from a spread of publishers, to avoid the questionable filter bubble result, wherever individuals follow solely content aligned with their pre-existing purpose of read.
"To give data from various views, news stories could have multiple viewpoints from a spread of sources... and, once obtainable, you will be able to truth check," the corporate same during a journal post.
The search big already offers some context-based data in its smartphone search app within the type of Google currently cards, however interrupted its individualisedhomepage service iGoogle in 2013.
Items within the new individualised feed is broached or clicked to launch a Google seek for additional data.
"Search ads ar additional remunerative than in-feed ads love Facebook's," samemister Littunen.
"Google's business is predicated on marketing advertising, therefore this offers them additional contact points with customers."
The company didn't discover whether or not it'd insert advertisements or sponsored posts into the feed, however mister Littunen prompt the main focus of the service was to form Google additional helpful and drive users to its alternative services.
"Google incorporates a future project of anticipating user wants. it is a move to formcertain individuals are not going elsewhere for data," he told the BBC.
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